Web design · Local SEO · Automation · NYC

Small studio.
Big swing.

Scrappy Works mascot in a boxing stance, gloves up

We design, rank, and automate small-business websites across the five boroughs. One team, one bill — and we reply same-day.

Scrappy operating a pulley system that hoists a leaderboard from rank 10 up to rank 1
One team
One bill
Same-day reply
Two-week launch
Monthly edits
Cancel anytime

Three pieces.
One system that actually brings you customers.

Most agencies sell you one slice and disappear. We build the whole loop — site, search, follow-up — and stand behind it month after month.

01 / Design

Websites that look like you charge what you charge.

Five-page modern site, mobile-first, hosted, secured, and edited monthly. Built in two to three weeks.

  • Custom design
  • Mobile-first build
  • Hosting + SSL
  • Monthly edits
02 / Rank

Show up first when your neighbors search.

Local SEO, Google Business Profile, citations, and one fresh blog post a month. We measure rank and report monthly.

  • Google Business optimization
  • Local citation cleanup
  • Monthly content
  • Rank reporting
03 / Automate

Stop letting leads fall through the cracks.

Missed-call text-back, AI chat, lead routing into a CRM, and review-request automation. The site becomes a salesperson.

  • Missed-call text-back
  • AI chat widget
  • CRM + lead routing
  • Review automation

Four steps.
Two to three weeks.

No mystery. No four-month timelines. Here's exactly how a Scrappy Works engagement runs.

Audit

Free 15-minute call. We screen-share your current site and show you the leaks. No pitch.

Design

Wireframe in 48 hours. Full design in week one. You approve before a single line of code.

Launch

Site live in week two or three. We migrate the domain, install schema, set up tracking.

Scale

SEO, automation, and monthly edits start day one of month two. Cancel anytime.

Numbers that matter
to a small business owner.

We track three things. Not vanity metrics — the things that pay your rent.

3
Numbers we track for every engagement: GBP rank, inbound calls, conversions. Plain-English report each month.
14d
Target time from kickoff call to a fully launched, indexed website.
1
One monthly bill, one team, one inbox. Built, hosted, ranked, automated.

Three packages.
One monthly bill.

50% deposit on signing. Live in two to three weeks. Cancel monthly anytime after the site ships.

Foundation
For "I just need a real website."
$1,500
+ $99 / month
  • 5-page custom website
  • Mobile-first build
  • Hosting + SSL
  • Monthly edits included
  • Basic SEO setup
Get started
Pro Automate
For "stop letting leads fall through."
$3,500
+ $999 / month
  • Everything in Growth
  • Missed-call text-back
  • AI chat widget
  • CRM + lead routing
  • Review-request automation
Get started

A small studio,
built for small businesses.

Scrappy Works was founded on a simple observation: the average small-business website looks like it was built in 2014 and abandoned in 2017.

We're a small NYC studio focused on three core things — websites, local SEO, and lightweight automation — plus logo design and paid-ad campaigns when you need them. We don't disappear after launch. We don't sell you a CMS you can't operate. We don't lock you in for a year.

What we do, we do under one roof, billed once a month, with one inbox that always gets back to you.

— Scrappy Works, NYC

Scrappy Works mascot tinkering with tools
By the numbers
  • 2-3 wksTarget launch timeline
  • 5Boroughs we serve
  • 3Disciplines, no more
  • 15 minFree audit length
  • $1,500Starting deposit

Field notes for
local business owners.

Practical writing on websites, search, and the small-business internet. Updated monthly.

How much does a small-business website actually cost in 2026?

The honest range is wider than anyone tells you. Here's the breakdown — what you'll pay a freelancer, an agency, a Squarespace template, and what each one actually buys you.

Read article →

Local SEO checklist: 12 things every small business should do this month

Every item is free, every item moves the needle, and every item takes under 30 minutes. Print it, work top-to-bottom, and watch the calls come in.

Read article →

Missed-call text-back: how local businesses are recovering 30%+ of lost leads

The cheapest piece of automation a service business can install. Setup is under an hour, and most clients see ROI inside the first week.

Read article →
Scrappy Works mascot writing on a clipboard

Free 15-minute audit.
No pitch.

Tell us your business name. We'll screen-share your current site live, point out the leaks, and quote you on the spot if it makes sense. If it doesn't, we'll tell you that too.

  • Emaildm@scrappyworks.com
  • StudioNew York, NY · serving all 5 boroughs
  • HoursMon–Fri, 9am–6pm ET